Pandora’s New Brand Story: Let There Be Music

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Pandora surprised us all this morning with a new logo and a quite inspiring video. I applaud their attempt to reinvigorate their brand story, while reminding us about some of the features that make this product truly special. If you've ever used Pandora, you've probably realized that their Music Genome Project genuinely makes a difference. In their words, “delivering a great radio experience to each and every listener requires an incredibly broad and deep understanding of music”.

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