Powering Content: Building a Nonstop Content Marketing Machine

[mk_page_section bg_image=”http://laurabusche.websitebar.co/wp-content/uploads/2017/06/poweringcontent_header.jpg” attachment=”fixed” bg_position=”center top” bg_stretch=”true” enable_3d=”true” min_height=”400″ full_width=”true” top_shape_color=”#ffffff” bottom_shape_color=”#ffffff” sidebar=”sidebar-1″][vc_column][vc_cta h2=”Powering Content” h4=”Building a Nonstop Content Marketing Machine” txt_align=”center” shape=”square” el_width=”xs” add_button=”bottom” btn_title=”Get it from Amazon” btn_style=”flat” btn_size=”lg” btn_align=”center” btn_i_icon_fontawesome=”fa fa-shopping-basket” btn_add_icon=”true” btn_custom_onclick=”true” css=”.vc_custom_1499292414309{margin-top: 40px !important;margin-bottom: 40px !important;}” btn_el_class=”.vc_btn3-color-coral” btn_link=”url:https%3A%2F%2Fwww.amazon.com%2FPowering-Content-Building-Nonstop-Marketing%2Fdp%2F1491963743||target:%20_blank|”]Finally: A hands-on guide to take the guesswork out of content creation & management.[/vc_cta][/vc_column][/mk_page_section][vc_row css=”.vc_custom_1499292584993{margin-top: 50px !important;}”][vc_column][vc_text_separator title=”What’s inside”][/vc_column][/vc_row][vc_row css=”.vc_custom_1499292133642{margin-top: 30px !important;margin-bottom: 30px !important;}”][vc_column width=”1/2″][vc_single_image image=”7616″ img_size=”medium” alignment=”center”][/vc_column][vc_column width=”1/2″][vc_column_text el_class=”Lora”]

  • A 308-page paperback book packed with exercises, templates, and tactics.
  • 9 inspiring interviews with the content minds behind Bustle, Buffer, Zapier, and more.
  • A 7-step method to dominate content SEO once and for all.
  • Seven common habits of successful content managers.
  • Simple checklists to conduct content inventories, audits, and quality checks.
  • Templates to build your editorial calendar and design content personas.
  • 14 headline hooks to make your titles compelling and irresistible.
  • and more!

[/vc_column_text][/vc_column][/vc_row][mk_page_section bg_image=”http://laurabusche.websitebar.co/wp-content/uploads/2017/06/poweringcontent_header.jpg” attachment=”fixed” bg_position=”right bottom” bg_stretch=”true” enable_3d=”true” min_height=”200″ full_width=”true” sidebar=”sidebar-1″][vc_column][/vc_column][/mk_page_section][vc_row css=”.vc_custom_1483707030474{margin-top: 40px !important;}”][vc_column][vc_text_separator title=”Why You’ll Love Powering Content”][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][vc_single_image image=”7731″ alignment=”center”][vc_column_text]

10 power templates, word banks, and ready-to-use copy snippets to make writing content a breeze. 

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Fun exercises to pick your brand’s visual style, become a more productive writer, brainstorm hundreds of content ideas fast, create a strong editorial calendar, and much more. 

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Handy checklists to prioritize your tasks related to content quality assurance, creation, and daily management. 

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Master keyword research with simple exercises and strengthen your content with sound search engine optimization (SEO) principles.

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Learn tactics to amplify your content’s distribution via paid, earned, and owned channels. Tap into the power of influencers, social media, and ads to expand your reach.

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Understand your audience, choose and prioritize channels, and find your brand’s core themes, voice, personality, and tone.

[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1483713633315{margin-top: 20px !important;}”][vc_column][vc_cta h2=”Ready to take over with your brand’s story?” style=”flat” color=”black” add_button=”right” btn_title=”Get your workbook here” btn_style=”flat” btn_size=”lg” btn_i_icon_fontawesome=”fa fa-shopping-basket” btn_add_icon=”true” btn_custom_onclick=”true” btn_el_class=”.vc_btn3-color-coral” btn_link=”url:https%3A%2F%2Fwww.amazon.com%2FBrand-One-Personal-Branding-Workbook%2Fdp%2F1545567441%2F||target:%20_blank|”]Grab your copy of Powering Content and captivate your audience with engaging copy, potent images, and striking design.[/vc_cta][/vc_column][/vc_row][vc_row css=”.vc_custom_1483660136176{margin-top: 30px !important;}”][vc_column][vc_text_separator title=”Meet the Author”][/vc_column][/vc_row][mk_page_section sidebar=”sidebar-1″][vc_column width=”2/3″][vc_column_text]Laura Busche has mentored over 150 startups in lean brand development to generate conversion and growth. Laura holds a bachelor’s degree in Business Administration from American University in Washington DC, a Master’s Degree in Design Management from the Savannah College of Art & Design and is currently a doctoral candidate in Psychology. Her areas of expertise include consumer research, digital marketing and lean branding principles. She is the author of O’Reilly’s Lean Branding book, which came out in 2014.

Laura regularly writes about branding and business at laurabusche.com. She has worked in Groupon, National Geographic, and cofounded a digital agency called Ozone Group in 2008. In 2013 she was invited by the World Economic Forum to make part of its Global Shapers community. In 2015, Laura started working with the team at Creative Market as a Brand Content Strategist. Follow her on Twitter @laurabusche.[/vc_column_text][/vc_column][vc_column width=”1/3″][mk_image src=”http://laurabusche.websitebar.co/wp-content/uploads/2017/05/homebg-900×450.jpg” image_width=”300″][/vc_column][/mk_page_section][vc_row css=”.vc_custom_1483660136176{margin-top: 30px !important;}”][vc_column][vc_text_separator title=”Frequently Asked Questions”][/vc_column][/vc_row][vc_row][vc_column][mk_faq sortable=”false” count=”10″ faq_cat=”powering-content”][/vc_column][/vc_row][vc_row][vc_column][vc_cta h2=”It’s time to share your story.” add_button=”right” btn_title=”Get your kit here” btn_size=”lg” btn_i_icon_fontawesome=”fa fa-shopping-basket” btn_add_icon=”true” btn_custom_onclick=”true” btn_el_class=”.vc_btn3-color-coral” btn_link=”url:https%3A%2F%2Fwww.amazon.com%2FBrand-One-Personal-Branding-Workbook%2Fdp%2F1545567441%2F||target:%20_blank|”]Grab your copy of Powering Content and captivate your audience with engaging copy, potent images, and striking design.[/vc_cta][/vc_column][/vc_row]

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